EA7 presents the new lifestyle line for Olimpia Milano

EA7 presents the new lifestyle line for Olimpia Milano


Our Piazzale Loreto store hosted the launch of the new EA7 sports collection for Olimpia Milano, presented on this occasion by Coach Messina's complete roster.

During the event, our community had the opportunity to interact with the athletes of Olimpia Milano, take photos, challenge their favorite player on the court, and interact with the team's mascot, Fiero il Guerriero, the symbol of Olimpia since the 1983-84 season.

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As a special guest of the evening, the Briantea wheelchair basketball club was also in attendance, led by the energy and passion of Lorenzo Pinciroli, providing the opportunity to experience this unique discipline.

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It was exciting to see the great champions of the team, winners of the 2022 championship, playing alongside their young fans who aspire to be better athletes and celebrating basketball.

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Olimpia Milano

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