Lorenzo Pinciroli with Airdom

Lorenzo Pinciroli with Airdom


A strong, positive, and constantly moving personality that impressed us from the very first meeting, leading us to involve Lorenzo and, above all, allowing him to involve the entire audience in numerous important events we have organized.

"Many times I think I'm crazy, other times not crazy enough."
Lorenzo Pinciroli
Lorenzo Pinciroli with Airdom

Lorenzo Pinciroli with Airdom

Lorenzo Pinciroli with Airdom

From classic basketball player to co-founder of Damove

From his youth and basketball career where he won several titles to the revolutionary project Da Move: a crew of performers from various disciplines who entertain every audience in a unique and spectacular way. Lorenzo himself, co-founder of the group in 2000, has been a dunker, freestyler, frontman, and leader.

With over 2,000 live shows, Lorenzo and DaMove have entertained 40 nations, performing for major global leagues, from Euroleague and NBA to FIBA 3x3, ASIAN SUPER 8 in MACAO, not to mention the first exhibition of this type in front of the Pope.

In addition, Lorenzo holds a Guinness World Record for the most baskets scored with 3 balls in 30 seconds.

The project that values basketball as a value of togetherness

And it doesn't end there, Lorenzo is also the founder of the Court MLN and the president of the sports club that promotes basketball and urban sports on and off the court. He is a symbol and a pioneer of a new approach to nurturing new talents, emphasizing the importance and power of community.

Driving force behind the most important events

As a consultant and voice for projects like RED BULL KINGS OF THE ROCK and RED BULL HALF COURT, an MC for numerous FIBA 3x3 Challengers, a producer for All-Star games, final 8, national events, and a consultant for industry entities from Fisb to Rcs to the World Freestyle Basketball Association. And not only that, he is an organizer and judge in numerous globally scaled competitions, from the Trick of The Year to the World Championship in Shenzen, from the Battle for Poland to the Freestyle Fes in Tokyo.

A true force of nature capable of bringing energy, professionalism, and fun to every project. An ambassador of the value of cohesion and sportsmanship with whom we are delighted to share the same beautiful game

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